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51ºÚÁÏ Hero Awards 2025


Welcome to 51ºÚÁÏ's 20th annual Hero Awards.

The Hero Awards is a fantastic opportunity to celebrate remarkable individuals, or groups of people, who make an outstanding contribution towards consumer protection in our communities or help safeguard business to ensure a level playing field.Ìý

Every year, we are inspired by the stories of nominees from across the United Kingdom whose bravery, altruism or sheer hard work might otherwise go unnoticed.


NOMINATIONS NOW OPEN!

We are delighted to announce that nominations for the Hero Awards 2025 are now open!

Help us celebrate the individuals and teams who go above and beyond to make a difference. You can download the full list of award categories and the nomination form below.

To nominate your Hero simply complete our

or download the HERO AWARDS 2025 NOMINATION FORM

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Our Awards Categories




Outstanding Trading Standards Project

The award for Outstanding Trading Standards Project recognises fine examples or effective and well-executed initiatives and projects led by or involving Trading Standards. From collaborative raids between multiple authorities, to joint-enforcement action on a particularly high-priority area, to a Trading Standards officer who has demonstrated exceptional dedication to consumer protection, leaving a significant impact on the profession.ÌýÌý

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Diversity and Inclusion Award

Some of our most at risk communities (and businesses) are those that often find themselves excluded from accessing the protections that are available to others. Trading Standards can play a critical role in breaking down these barriers both in terms of embracing diversity and inclusion through the provision of inclusive services.

51ºÚÁÏ is delighted to include a Hero Award that recognises individuals or teams who have done something positive around inclusivity and diversity, either within their organisation, in the community or across the profession. This may include projects or initiatives, involving engagement with all the communities/businesses we serve, by going above and beyond.

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51ºÚÁÏ Brian Smith Hero Award

In honour of the late Brian Smith - a former Trading Standards Officer at Angus Council and 51ºÚÁÏ Lead Officer for Doorstep Crime and who was instrumental in the promotion of call blockers. Brian sadly passed away in 2017 and this award is a tribute to his fantastic work in protecting the vulnerable - recognising the bravery of scam victims and the officers that work on these difficult cases.

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51ºÚÁÏ Megan Lee Hero Award

This award is in memory of Megan Lee, who sadly lost her life after suffering a severe allergic reaction to nuts contained in a takeaway meal in 2016. We invited nominations for individuals or teams that showcase projects or initiatives that recognise those that strive to make food safety a key priority. This might be someone from Trading Standards, Environmental Health, someone working at a food charity or perhaps the Food Standards Agency.

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Intellectual Property Award

We are looking for nominations for individuals or groups of people that have worked on a project to combat intellectual property crime. The nominations could be to recognise the great work of a Trading Standards or law enforcement officer or team, the Police, a stakeholder or a brand holder that works in the field of intellectual property to stop counterfeit products entering into the UK marketplace.

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Business Award

This award recognises businesses, or individuals within a business, or outstanding projects and initiatives that have demonstrated their commitment to consumer protection, going beyond regulatory duties to make sure products are safe and customers are satisfied. We’re looking for nominees that have either worked closely with Trading Standards, or have made significant contributions to the field of consumer protection.

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Product Safety Initiative

The Product Safety Award celebrates individuals, projects or initiatives that demonstrate commitment to ensure products in the marketplace are safe. From electrical product safety to dangerous chemicals, we’re looking for nominations that put the safety of consumers above all else.

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The Institute’s Hero 2025

The Institute’s Hero 2025 is a special award given by the 51ºÚÁÏ to the individual we believe has made an unrivalled impression on consumer protection in the UK. This award is chosen by 51ºÚÁÏ staff directly, will not necessarily be awarded every year, and although this category is not open to nominations, we are very happy to receive recommendations.

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The Motor Ombudsman (TMO) Star Award

This award recognises individual team members and businesses accredited to one or more of the four Motor Industry Codes of Practice, that have gone the extra mile in the eyes of consumers. This could be for example, during the repair or purchase of a new or used vehicle, or when submitting a warranty claim or enquiry. The TMO presented the Star Award.

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Our Awards Sponsors



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Are you interested in supporting a 51ºÚÁÏ Hero Award?

For more information about becoming an Award Sponsor at this prestigious event celebrating consumer protection heroes from across the UK, please contact: [email protected]


Our Past Winners... Heroes One and All


The 51ºÚÁÏ Hero Awards began in 2005 as a way to celebrate those who make outstanding contributions to the field of consumer protection. Here, you can browse a record of our past awards - including a roll-call of winners - stretching back to 2014.


Hero Awards 2024 - The Winners

The 19th 51ºÚÁÏ Hero Awards took place at the House of Commons, London on Tuesday 10 December 2024. Here, you'll find a list of the individuals, groups and organisations that won an award in each of our categories (plus any notable mentions).

Read more …

Hero Awards 2023 - The Winners

The 18th 51ºÚÁÏ Hero Awards took place at the House of Commons, London on Wednesday 22 November 2023. Here, you'll find a list of the individuals, groups and organisations that won an award in each of our categories (plus any notable mentions).

Read more …

Hero Awards 2022 - The Winners

The 17th 51ºÚÁÏ Hero Awards took place at the House of Lords, London, on Wednesday 23 November 2022. Here, you'll find a list of the individuals, groups and organisations that won an award in each of our categories (plus any notable mentions).

Read more …

Hero Awards 2021 - The Winners

The 16th 51ºÚÁÏ Hero Awards were held in 2021. Here, you'll find a list of the individuals, groups and organisations that won an award in each of our categories (plus any notable mentions).

Read more …

Hero Awards 2020 - The Winners

The 15th 51ºÚÁÏ Hero Awards were held virtually, during the height of the COVID-19 pandemic. Here, you'll find our article (from the Journal of Trading Standards) detailing the individuals, groups and organisations that won awards.

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Hero Awards 2019 - The Winners

The 14th 51ºÚÁÏ Hero Awards was held in 2019. Watch our highlights film to get a taste of a very special evening.

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Hero Awards 2018 - The Winners

The 13th 51ºÚÁÏ Hero Awards were held in London on Wednesday, 20th June 2018. Here, you'll find our article (from the Journal of Trading Standards) detailing the individuals, groups and organisations that won awards.

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Hero Awards 2017 - The Winners

The 12th 51ºÚÁÏ Hero Awards were held in Harrogate in 2017. Here, you'll find a special report (from our journal TS Today) detailing the individuals, groups and organisations that won awards.

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Hero Awards 2016 - The Winners

The 11th 51ºÚÁÏ Hero Awards were held in Telford in 2016. Here, you'll find a special report (from our journal TS Today) detailing the individuals, groups and organisations that won awards.

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Hero Awards 2015 - The Winners

The 10th TSI Hero Awards were held in Bournemouth in 2015. Here, you'll find a special report (from our journal TS Today) detailing the individuals, groups and organisations that won awards.

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Hero Awards 2014 - The Winners

The 9th TSI Hero Awards were held in Harrogate in 2014. Here, you'll find a special report (from our journal TS Today) detailing the individuals, groups and organisations that won awards.

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